AI Insights · Timothy · July 2025
Top 5 Social Apps on Android in Belgium: Q2 2025
Explore the performance of the top 5 social apps on Android in Belgium during Q2 2025, highlighting trends in downloads, revenue, and active users.
In the second quarter of 2025, the top social apps on the Android platform in Belgium showcased varying trends in downloads, revenue, and active users. This analysis is based on data from Sensor Tower, where more insights can be found.
TikTok - Videos, Shop & LIVE observed a fluctuating revenue pattern, peaking at approximately $217K in early April and June. Downloads increased steadily, reaching a high of about 18.5K by the end of June. Active users also grew, starting from around 961K and surpassing 1M in June.
Grindr - Gay Dating & Chat experienced a gradual rise in revenue, culminating at nearly $13K by the end of the quarter. Downloads remained relatively stable, with a slight increase towards the end of June. Active users showed a notable increase, ending the quarter at about 8.3K.
Instagram maintained a consistent revenue stream, closing June with approximately $6.3K. Downloads saw an upward trend, hitting a peak of around 12.4K. Active users remained robust, fluctuating around 1.8M throughout the quarter.
Facebook saw a steady increase in revenue, reaching around $5.9K in the final week of June. Downloads followed an upward trajectory, peaking at approximately 9K. Active users remained strong, hovering around 2.3M.
Bigo Live - Live Streaming App experienced a rise in revenue, closing June at about $5.7K. Downloads fluctuated slightly but remained around 1K. Active users showed consistency, averaging around 14.5K throughout the quarter.
These insights highlight the dynamic nature of social app performance in Belgium, with each app exhibiting unique trends in user engagement and financial outcomes.
